How to Recruit Nontraditional Students

The “traditional” (ie, 18-24 year old) prospective student has long-defined college enrollment strategies, but with less traditional students looking for admission it's about time to start considering the much more…

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Your Guide to the Higher Education Enrollment Funnel
Illustration of a marketing sales funnel with a variety of people at the top and bottom

Your Guide to the Higher Education Enrollment Funnel

Enrollment marketing is more competitive than ever, with colleges and universities across the country vying for prospective students. That’s why it’s more important than ever for colleges and universities to…

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How to Attract Students for MBA Admission

We’ve talked previously about how to recruit graduate students, but today, let’s get more specific and talk about how to recruit MBA students. Today’s higher education recruiting environment is competitive…

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