We’ve talked previously about how to recruit graduate students, but today, let’s get more specific and talk about how to recruit MBA students. Today’s higher education recruiting environment is competitive…
The pandemic impacted everyone, at every age and stage of life. The higher education sector was heavily impacted, as well, in many different ways. On one hand, many students decided…
Transfer students have long been overlooked in the admissions recruiting process, lumped in with other groups of students and rarely mentioned in promotional materials. But the transfer student population is…
Your enrollment marketing team has worked hard to craft a graduate recruitment strategy to reach your prospective students and influence them to enroll. But is your strategy actually working? We…
Video Marketing Forges Human Connection – and Converts Prospective Students Video is an incredibly powerful medium that makes it easier than ever to evoke emotion and forge human connections at…
![How to Create Data-Driven Student Personas for Higher Education Marketing [+ Examples!]](https://www.thinkingcapagency.com/wp-content/uploads/2021/02/Data-Driven-Student-Personas-for-Higher-Education-Marketing-1-300x169.jpg)
Part of a successful enrollment marketing strategy is being able to see the big picture in order to identify overall trends in your enrollment numbers. In order to acquire this…
In the right hands, a CRM for higher education is a tool with immense value that can be used to streamline your marketing efforts and produce data-driven results. For those…