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Read more about the article How to Create Data-Driven Student Personas for Higher Education Marketing [+ Examples!]

How to Create Data-Driven Student Personas for Higher Education Marketing [+ Examples!]

  • Post author:Christina OToole
  • Post published:April 28, 2023

Part of a successful enrollment marketing strategy is being able to see the big picture in order to identify overall trends in your enrollment numbers. In order to acquire this…

Continue ReadingHow to Create Data-Driven Student Personas for Higher Education Marketing [+ Examples!]
Read more about the article How to Attract Students for MBA Admission

How to Attract Students for MBA Admission

  • Post author:Christina OToole
  • Post published:March 17, 2023

We’ve talked previously about how to recruit graduate students, but today, let’s get more specific and talk about how to recruit MBA students. Today’s higher education recruiting environment is competitive…

Continue ReadingHow to Attract Students for MBA Admission
Read more about the article 10 of the Best University Instagram Accounts We’ve Seen in 2021

10 of the Best University Instagram Accounts We’ve Seen in 2021

  • Post author:Timothy Gerstmyer
  • Post published:August 25, 2021

Social media is a powerful tool when it comes to higher education marketing. Prospective students are already spending their time on social media, but they’re also using it as a…

Continue Reading10 of the Best University Instagram Accounts We’ve Seen in 2021
Read more about the article Is Your Graduate School Recruitment Strategy Working? Our Research Found Out.

Is Your Graduate School Recruitment Strategy Working? Our Research Found Out.

  • Post author:Mel Coronado
  • Post published:April 30, 2021

Your enrollment marketing team has worked hard to craft a graduate recruitment strategy to reach your prospective students and influence them to enroll. But is your strategy actually working? We…

Continue ReadingIs Your Graduate School Recruitment Strategy Working? Our Research Found Out.
Read more about the article Your Complete Guide To CRM for Higher Education

Your Complete Guide To CRM for Higher Education

  • Post author:Timothy Gerstmyer
  • Post published:January 28, 2021

In the right hands, a CRM for higher education is a tool with immense value that can be used to streamline your marketing efforts and produce data-driven results. For those…

Continue ReadingYour Complete Guide To CRM for Higher Education

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Recent Posts

  • How to Create Data-Driven Student Personas for Higher Education Marketing [+ Examples!]
    How to Create Data-Driven Student Personas for Higher Education Marketing [+ Examples!]
    April 28, 2023/
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  • Your Guide to the Higher Education Enrollment Funnel
    Your Guide to the Higher Education Enrollment Funnel
    April 21, 2023/
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  • How to Recruit Nontraditional Students
    How to Recruit Nontraditional Students
    April 14, 2023/
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  • The Higher Ed Marketer’s Guide to Must-Open College Email Subject Lines
    The Higher Ed Marketer’s Guide to Must-Open College Email Subject Lines
    April 7, 2023/
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  • How to Recruit Transfer Students
    How to Recruit Transfer Students
    March 31, 2023/
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