Over the past few years higher education was already going through changes as technology bridged the gap between remote students and universities. But the pandemic further accelerated the trend towards…
Video Marketing Forges Human Connection – and Converts Prospective Students Video is an incredibly powerful medium that makes it easier than ever to evoke emotion and forge human connections at…
In the right hands, a CRM for higher education is a tool with immense value that can be used to streamline your marketing efforts and produce data-driven results. For those…
Getting qualified student leads is the ultimate goal for every higher education marketing team. But prospective students have high standards for their dream education, and a lot of options to…
Higher education was already experiencing growing pains before the pandemic descended in March. Really, since the 2008 recession, higher education has been faced with challenges like tuition dependence, dwindling state…
Finally, the fall semester has begun and put an end to summer’s biggest question: “When will colleges reopen?” Higher education institutions had to either implement carefully crafted plans for returning…
![Little-Known Graduate School Recruitment Strategies for 2021 [Download Included!]](https://www.thinkingcapagency.com/wp-content/uploads/2020/08/iStock-1181068197-300x200.jpg)
Anyone responsible for recruiting graduate students knows the challenge of reaching this diverse group of students. While traditional undergraduates tend to fall in a certain age range and phase of…