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The Future of Higher Education: 3 Pivots for Smart Enrollment Marketers in 2021

The Future of Higher Education: 3 Pivots for Smart Enrollment Marketers in 2021

  • Post Author:Timothy Gerstmyer
  • Post published:October 12, 2020

Higher education was already experiencing growing pains before the pandemic descended in March. Really, since the 2008 recession, higher education has been faced with challenges like tuition dependence, dwindling state…

Continue Reading The Future of Higher Education: 3 Pivots for Smart Enrollment Marketers in 2021
Fall is Here. Here’s How In-Person Higher Ed Classes Are Going

Fall is Here. Here’s How In-Person Higher Ed Classes Are Going

  • Post Author:Timothy Gerstmyer
  • Post published:September 22, 2020

Finally, the fall semester has begun and put an end to summer’s biggest question: “When will colleges reopen?” Higher education institutions had to either implement carefully crafted plans for returning…

Continue Reading Fall is Here. Here’s How In-Person Higher Ed Classes Are Going
Little-Known Graduate School Recruitment Strategies for 2021 [Download Included!]

Little-Known Graduate School Recruitment Strategies for 2021 [Download Included!]

  • Post Author:Timothy Gerstmyer
  • Post published:August 11, 2020

Anyone responsible for recruiting graduate students knows the challenge of reaching this diverse group of students. While traditional undergraduates tend to fall in a certain age range and phase of…

Continue Reading Little-Known Graduate School Recruitment Strategies for 2021 [Download Included!]
Education Marketing Has Changed… Because COVID-19 Has Changed the Product

Education Marketing Has Changed… Because COVID-19 Has Changed the Product

  • Post Author:Timothy Gerstmyer
  • Post published:July 27, 2020

While many higher education institutions offered at least some online classes, most were unprepared for the rapid shift to remote learning this past March. And back in March, few in…

Continue Reading Education Marketing Has Changed… Because COVID-19 Has Changed the Product
Fill Your Fall Enrollment Gap with These 6 Fall Enrollment Strategies

Fill Your Fall Enrollment Gap with These 6 Fall Enrollment Strategies

  • Post Author:Timothy Gerstmyer
  • Post published:July 13, 2020

In education marketing, we are currently faced with the unique challenge of recruiting students for a fall semester with a lot of question marks. Undergrads and adult learners are uncertain…

Continue Reading Fill Your Fall Enrollment Gap with These 6 Fall Enrollment Strategies
5 Strategies to Boost Remote Learning Enrollment This Fall

5 Strategies to Boost Remote Learning Enrollment This Fall

  • Post Author:Christina OToole
  • Post published:June 15, 2020

Boost higher education remote learning enrollments this fall with these five enrollment marketing strategies.

Continue Reading 5 Strategies to Boost Remote Learning Enrollment This Fall
5 Things Your Prospective Students Won’t Tell You

5 Things Your Prospective Students Won’t Tell You

  • Post Author:Timothy Gerstmyer
  • Post published:June 1, 2020

Craft meaningful campaigns that turn your prospective students into your future students.

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